K2 Transform

CHANGE THE GAME

Driving Superior Customer Experience Becomes the Focus of Digitalization

An increased focus on the concept of customer experience (CX) in business has led to a shift in priorities for CIOs.

According to a recent Forrester report, Predictions 2016: The New Breed of CIO, this has led to the need for digital technologies that can increase CX proficiency. In order for CIOs to successfully improve a customer’s experience, our response outlines that they have to:

  • Tear down tech silos
  • Implement a cross-functional digital experience

How? Learn more in the analyst response to the Forrester report.